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Williamsport Sun: September 26, 1949 – Merchants Plan Three-Day Sale This Week

Williamsport merchants today announced plans for a three-day event to attract visitors to Williamsport from throughout the area it will be known as “Williamsport Days.”

Mayor Leo C. Williamson will officially open the event with a proclamation Tuesday. Rated larger than the semi-annual “Dollar Day,” “Williamsport Days” will be a cooperative effort of approximately 63 local merchants.

Local merchants have signed pledges that they will reduce prices lower than preceding and following the event.

The official seal, along with the name “Williamsport Days” has been registered with the copyright office in Washington, D.C. It was reported by Mr. N. P. Browne, promotional director of the effort.

All stores, restaurants and businesses participating will display posters bearing the official seal in their windows. In addition bumper stickers have been prepared for autos and display cards will be placed on buses which connect the communities with Williamsport.

“Williamsport Days” is the revival of a pre-war event, Mr. Browne said. IN 1948 it took the name “Community Days.” Mr. Browne pointed that this year’s promotion will be entirely different than that of 1948.

Working with Mr. Browne in planning the project are John Corbett, Ferd W. Coleman, H.W. Denius, Wesley S. Dodge, Max E. Finklestein, David Fleming, Frank J. Leahy, J. Wright Mackey, Jerome R, Patterson, Robert L. Troisi, Nathan Block, and Paul Fullmer.